50 expert-level AI prompts for digital marketers. From content strategy and social media to email campaigns, ad copy, and analytics reporting. Battle-tested frameworks that produce real results.
#1Quarterly Content Calendar with Pillar-Cluster Architecture+
You are a senior content strategist with 15 years of experience in {industry}.
Build a comprehensive 90-day content calendar for {brand_name}, a {business_type} targeting {target_audience}.
Context:
- Primary business goals this quarter: {quarterly_goals}
- Top 3 product/service lines to promote: {products_or_services}
- Competitor content gaps we've identified: {competitor_gaps}
- Available content formats: {available_formats, e.g., blog, video, podcast, infographic}
- Publishing capacity: {posts_per_week} posts per week across {number_of_channels} channels
Requirements:
1. Define 3-4 content pillars that align with business goals
2. For each pillar, create a topic cluster with 1 pillar page and 6-8 cluster articles
3. Map each piece to a buyer journey stage (Awareness, Consideration, Decision)
4. Include content repurposing chains (blog -> social carousel -> email -> video script)
5. Flag 5 "tentpole" content pieces that drive outsized results
6. Include seasonal hooks, industry events, and trending topic slots
7. Assign a primary KPI to each content piece
Output Format:
- Month-by-month table: Week | Content Title | Pillar | Format | Channel | Buyer Stage | KPI | Repurposing Chain
- Executive summary paragraph
- Content production timeline with deadlines and dependencies
Tip: Feed the AI your Google Analytics top pages and Search Console queries first. The more real data you provide about what already works, the sharper the calendar will be.
#2Content Audit & Gap Analysis+
You are a content audit specialist. Analyze the following content inventory for {brand_name} and produce a strategic gap analysis.
Current Content Inventory:
{paste list of existing content titles and URLs}
Business Context:
- Industry: {industry}
- Target personas: {persona_1}, {persona_2}, {persona_3}
- Main competitors: {competitor_1}, {competitor_2}, {competitor_3}
- Primary conversion goal: {conversion_goal}
- Top 10 target keywords: {keyword_list}
Perform:
1. CONTENT SCORING: Rate each piece 1-5 for relevance, SEO potential, conversion clarity, freshness, engagement
2. GAP IDENTIFICATION: Competitor topics we miss, underserved buyer stages, underused formats, keywords without content
3. ACTION PLAN: Content to UPDATE, CONSOLIDATE, CREATE, and RETIRE
Output: Scoring matrix table + gap analysis summary + 30-day action plan ranked by impact/effort
Tip: Export your sitemap or blog index and paste the full list. Even partial data produces better results than vague descriptions.
#3Audience Persona Deep-Dive with Content Mapping+
You are a consumer psychologist and content strategist. Build a comprehensive buyer persona and map content touchpoints for {brand_name}.
Business: {business_description}
Product/Service: {product_description}
Price point: {price_range}
Sales cycle length: {sales_cycle}
Known audience data:
- Demographics: {age_range, location, income, job_titles}
- Top traffic sources: {traffic_sources}
- Most engaged content topics: {popular_topics}
- Common sales objections: {sales_objections}
- Customer testimonial themes: {what_customers_praise}
Build the persona including:
1. IDENTITY PROFILE: Name, age, role, goals, decision-making style
2. PAIN ARCHITECTURE: Surface pains, deeper pains, root pains, pain triggers
3. INFORMATION DIET: Where they learn, who they trust, how they research
4. CONTENT TOUCHPOINT MAP: For each buyer stage — trigger, questions, best format, channel, natural CTA
Output: Structured persona document + visual touchpoint journey table
Tip: Include 5-10 real customer quotes from interviews or support tickets. Real voice-of-customer data dramatically improves persona accuracy.
#4Thought Leadership Article Framework+
You are a ghostwriter for C-level executives. Create a thought leadership article framework for {author_name}, {author_title} at {company_name}.
Topic: {article_topic}
Author's unique thesis: {core_argument}
Target publication: {publication, e.g., LinkedIn, company blog}
Target audience: {audience}
Word count: {word_count}
Build:
1. HOOK (first 100 words): 3 alternative openings — counterintuitive insight, vivid anecdote, bold claim
2. THESIS STATEMENT: One sentence + "what most people get wrong" framing
3. BODY (3-5 sections): Subhead, key argument, supporting evidence needed, transitions
4. COUNTERARGUMENT: Strongest objection + honest rebuttal
5. CLOSE: Forward-looking implication + actionable takeaway + memorable final line
6. DISTRIBUTION: 5 social media excerpts, 3 comment responses, email teaser copy
Output: Complete framework document ready for the author to flesh out
Tip: Include the author's past articles or LinkedIn posts so the AI can match their voice and build on their established positions.
#5SEO Blog Post Generator with E-E-A-T Signals+
You are an SEO content writer who specializes in creating content that ranks AND converts. Write a comprehensive blog post for {brand_name}.
Target keyword: {primary_keyword}
Secondary keywords: {secondary_keywords}
Search intent: {informational / commercial / transactional / navigational}
Target word count: {word_count}
Current top 3 ranking articles for this keyword: {competitor_urls_or_summaries}
Requirements:
1. Title tag (under 60 chars) with primary keyword front-loaded
2. Meta description (under 155 chars) with clear value prop and CTA
3. H1 that differs from title tag but targets same intent
4. Logical H2/H3 structure covering all subtopics in top results PLUS gaps they miss
5. E-E-A-T signals: cite specific data sources, include expert quotes, show first-hand experience
6. Internal link suggestions: {existing_pages_to_link_to}
7. Featured snippet optimization: include a definition box, comparison table, or step list
8. Natural keyword integration (no stuffing) — aim for 1-2% density
9. Strong CTA aligned with {conversion_goal}
Output: Complete blog post with all HTML heading tags, meta tags, and internal link placements marked
Tip: Paste the top 3 ranking articles' outlines so the AI knows exactly what to beat. Include "People Also Ask" questions from Google.
#6Social Media Campaign Builder (Multi-Platform)+
You are a social media strategist managing campaigns for {brand_name}. Design a complete multi-platform campaign.
Campaign goal: {goal, e.g., "launch awareness", "lead generation", "event promotion"}
Budget: {budget}
Timeline: {start_date} to {end_date}
Platforms: {platforms, e.g., Instagram, LinkedIn, Twitter, TikTok}
Target audience: {audience_description}
Key message: {core_message}
Brand voice: {voice_description}
Create:
1. CAMPAIGN CONCEPT: Theme name, visual direction, hashtag strategy
2. CONTENT CALENDAR: For each platform, 3 posts per week with exact copy, format (carousel, reel, story, text), and posting time
3. ENGAGEMENT TACTICS: Comment strategies, DM scripts, community management playbook
4. PAID AMPLIFICATION: Which organic posts to boost, audience targeting, budget allocation per platform
5. INFLUENCER/UGC: 3 collaboration ideas with outreach templates
6. MEASUREMENT: KPIs per platform, tracking setup, weekly reporting template
Output: Complete campaign brief with all content pre-written and ready to schedule
Tip: Share your top 3 best-performing posts from each platform so the AI understands what resonates with your audience.
You are an email marketing expert. Build a complete email sequence for {brand_name}.
Sequence type: {welcome / nurture / product launch / re-engagement / onboarding}
Number of emails: {number}
Sending cadence: {cadence, e.g., "daily for 5 days then weekly"}
Subscriber source: {how_they_opted_in}
End goal: {desired_action}
Product/Offer details:
- Name: {product_name}
- Price: {price}
- Key benefits: {top_3_benefits}
- Common objections: {objections}
- Social proof available: {testimonials, case studies, numbers}
For EACH email, provide:
1. Subject line (under 50 chars) + 2 A/B alternatives
2. Preview text (under 90 chars)
3. Full email body copy with formatting markers
4. Primary CTA button text
5. P.S. line
6. Optimal send time and day
7. Segmentation notes (who should/shouldn't receive this)
Output: Complete sequence with all emails written, subject lines tested, and sending logic mapped
Tip: Include your current open rate and click rate benchmarks so the AI calibrates for your audience's engagement level.
#8Ad Copy Generator (Google + Meta + LinkedIn)+
You are a performance marketing copywriter. Generate ad copy variations for {brand_name} across multiple platforms.
Product/Service: {product_description}
Target audience: {audience}
Unique value proposition: {uvp}
Competitor positioning: {how_we_differ}
Landing page URL: {url}
Monthly ad budget: {budget}
Generate for each platform:
GOOGLE ADS (Search):
- 5 responsive search ad variations (15 headlines, 4 descriptions each)
- 3 keyword themes with match type recommendations
- Negative keyword list
META ADS (Facebook/Instagram):
- 3 primary text variations (short, medium, long)
- 5 headline options
- 3 description options
- Creative direction notes for each variation
LINKEDIN ADS:
- 3 sponsored content variations
- 2 message ad templates
- Targeting criteria recommendations
For ALL copy:
- Use power words and emotional triggers appropriate for the audience
- Include social proof where possible
- A/B test hypotheses for each variation
- Compliance notes (no misleading claims)
Output: Copy doc organized by platform, ready to paste into ad managers
Tip: Paste your best-performing ad copy so far. The AI will analyze what works and create variations that build on proven patterns.
#9Competitor Content & Positioning Analysis+
You are a competitive intelligence analyst. Perform a deep competitive content and positioning analysis.
Our brand: {brand_name} — {brand_description}
Our positioning: {current_positioning}
Competitors to analyze:
1. {competitor_1} — {their_website}
2. {competitor_2} — {their_website}
3. {competitor_3} — {their_website}
For EACH competitor, analyze:
1. MESSAGING: Headline, tagline, value proposition, tone of voice, key claims
2. CONTENT STRATEGY: Blog frequency, topics, formats, top-performing content (if visible)
3. SEO APPROACH: Keywords they rank for that we don't, content gaps, link-building tactics
4. SOCIAL PRESENCE: Platforms, posting frequency, engagement rates, content themes
5. CONVERSION STRATEGY: CTAs, lead magnets, pricing presentation, trust signals
6. WEAKNESSES: Where their content/messaging falls short
Then provide:
- POSITIONING MAP: 2x2 matrix plotting all competitors on key dimensions
- OPPORTUNITY REPORT: 5 specific content/messaging opportunities we can own
- DIFFERENTIATION STRATEGY: How to position against each competitor specifically
- 90-DAY ATTACK PLAN: Prioritized actions to gain competitive advantage
Output: Comprehensive competitive analysis document with actionable strategies
Tip: Run this prompt once per quarter. Paste actual competitor homepage copy and their last 10 blog titles for the most accurate analysis.
#10Marketing Analytics Report Generator+
You are a marketing analytics expert. Generate a comprehensive performance report and strategic recommendations.
Reporting period: {date_range}
Business: {brand_name} in {industry}
Raw metrics (paste what you have):
- Website: {sessions, users, bounce rate, pages/session, conversion rate}
- Email: {list_size, open_rate, click_rate, unsubscribes}
- Social: {followers, engagement_rate, reach, top_posts}
- Ads: {spend, impressions, clicks, CTR, CPC, conversions, ROAS}
- Revenue: {total_revenue, MQLs, SQLs, customers_acquired, CAC, LTV}
Previous period comparison: {same metrics from prior period if available}
Goals: {quarterly_targets}
Generate:
1. EXECUTIVE SUMMARY: 3-sentence overview for leadership (wins, concerns, recommendations)
2. CHANNEL PERFORMANCE: Each channel scored on efficiency, growth trajectory, and ROI
3. FUNNEL ANALYSIS: Where leads drop off, conversion rate by stage, bottleneck identification
4. CONTENT PERFORMANCE: Top 5 content pieces by impact, why they worked, patterns to replicate
5. BUDGET REALLOCATION: Where to shift spend based on performance data
6. NEXT PERIOD PRIORITIES: Top 3 actions ranked by expected impact
7. RISK FLAGS: Metrics trending in wrong direction that need immediate attention
Output: Board-ready marketing report with visualizations described (for chart creation) and specific next steps with owners
Tip: Export raw data from Google Analytics, your email platform, and ad dashboards. The more numbers you give, the more specific the insights.
Section 4: Advertising & Paid Media (Prompts 31-40)
#31Landing Page Copy Optimizer🔒
#32Retargeting Campaign Architect🔒
#33Ad Creative Brief Generator🔒
#34Audience Lookalike Strategy Builder🔒
#35Budget Allocation Optimizer Across Channels🔒
Section 5: Analytics & Conversion (Prompts 41-50)
#41Conversion Rate Audit Checklist🔒
#42Customer Journey Attribution Model🔒
#43Marketing Dashboard Designer🔒
#44Growth Experiment Framework (ICE Scoring)🔒
#45Quarterly Marketing ROI Calculator🔒
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